In 2007, Annie Leonard set out to educate consumers about the impact of their purchasing decisions with a 20 minute cartoon. Today, The Story of Stuff has been viewed over 15 million times (and counting!) making it one of the most watched environmental-themed movies of all time. In 2008, Leonard started The Story of Stuff non-profit in response to viewer response to get involved. The non-profit continues to educate by making short films exploring humans relationships with “stuff.”
Twitter: @storyofstuff
