Are you looking for products free of genetically modified organisms? The Non-GMO project can help! Started by independent food retailers concerned by the increasing use of genetically modified organisms in products, the project’s goal was to provide customers with information regarding GMO risk. The initial endeavor evolved into a non-profit organization that includes leaders of all sectors of the organic and natural products industry in the U.S. and Canada. Their mission is to offer consumers a consistent non-GMO choice for organic and natural products that are produced without genetic engineering or recombinant DNA technologies. The organization has developed a 3rd party verification program that identifies products compliant with a standardized set of criteria that defines them as non-GMO.